Saturday, February 28, 2009

On Reinvention

For those that know me, you likely already know that I'm in the midst of what I call "near total reinvention". While I still have a passion for travel distribution, nearly every minute of every day I am now consumed with the launch of my new social broadcasting network and media company.

I still do strategic consulting in the travel industry and still run the Executive Girlfriends' Group for the Executive women of the industry, but also host 8 regular radio shows per week on I also do 9 special programs per month for those in transition, also on

So if you've followed this blog and wondered why I've been silent, that is it in a nutshell.

Once things are cooking along smoothly for Solutionz Live!, I'll get back to blogging about marrying buyers and sellers!

Monday, February 16, 2009

Global Travel and Tourism Investment - Good idea or bad idea?

Catch Richard Miller, CEO of Tourism ROI to hear his views on Tuesday, Feb 17th at 1130am ET.

Sponsored by 4CWeb.

Listen live at or download later.

Growth is a choice

Every day we are faced with choices. It is just like standing in front of an elevator. We can choose to press the UP button (positive attitude which breeds success), we can choose to press the DOWN button (taking everyone we know down with us into the mire) or we can stare endlessly at the panel, not making a choice. Endless inertia, better known as the status quo.

Today come up with just 3 ways to grow, without additional investment or resources.

And while you are at it, go pick up a copy of The Go Giver. It is an amazing little allegorical story about growth through giving. It will change your life. It is a quick read. Do it.

The co-author Bob Burg is on my radio show tomorrow morning (2/17) at 10am ET.

Listen live or download later. We are talking about innovation through giving.

Tuesday, February 10, 2009

Don't miss Jake Fuller at 11am ET on

Today at 11am ET Chicke Fitzgerald welcomes Jake Fuller as her guest co-host on Solutionz Live!

They will talk about the state of the travel industry and will be talking about the rivalries in the GDS and online travel space.

Listen live on or call in on 1-646-727-2840 to ask questions live on the air. Or download after the broadcast is complete and listen at your convenience.

It isn't about product or inventory guys

The GDSs are all suffering from an inordinate dependence on airline travelers for their revenues. In most cases, 90+ percent of GDS distribution revenues are from air bookings. And the non-air bookings received are largely sourced from the air traveler needing a hotel, a car or a cruise on arrival at an airport. In my discussions with GDS leadership and the investment community alike, no argument as to these findings.

In the past, this has not been problematic, as the GDSs and agencies received a disproportionate share of these bookings and were able to maintain double digit profits. Over recent years, supplier direct bookings continue to climb as a percentage of total electronic bookings. This channel shift does not appear to be a reversible trend, even though according to ARC, the net profit from online bookings is significantly lower than bookings emanating from the travel agency marketplace (see my post on the BEAT Blog).

Recently I saw an article about Amadeus and Transhotel forming a strategic partnership to expand their hotel inventory to include consolidator inventory. Amadeus isn't alone in focusing efforts on expanding its non-air product and its inventory sources. Travelport and Sabre have had similar announcements.

But the problem isn't really product or inventory. It is the percentage of hotels that are currently booked by the GDS/agency community as a percentage of total bookings.

The reason that hotels are not being booked in greater numbers on the GDS is that 85% of all Americans drive when they travel and 52% of all business travelers. So reaching them with a "do you want fries with that" type of a transaction as an adjunct to air, doesn't work as a marketing ploy. If they are driving and you are not offering them a way to plot out their trip, start to finish by car, including what hotels they will need along the way (and for leisure, what to see and do and where to eat and shop), then you won't likely capture the hotel bookings.

It's that simple and it's that hard.

The technology exists. It is available. Don't wait until the oxygen mask drops down and you are gasping for breath to put the mask over your face.

You know how to reach me.

oxygen masks'Rus

Friday, February 06, 2009

Waiting to Exhale - Part 2

A few weeks ago I wrote about the industry being in a state (wait.... make that the country) that resembled the metaphor "waiting to exhale". A friend recently said that she felt that the travel industry was in a state of paralysis. I then shared the "waiting to exhale" comment and said that with paralysis you can live forever without moving. Waiting to exhale has quite different consequences.

Where do you think we are?

Wednesday, February 04, 2009

Will begin musing again soon - This week's focus: Solutionz Live!

This week was the launch of the Solutionz Live! social broadcasting network. This is the "new new media" that you may have been hearing about. The show is broadcast using the platform, which means that I was able to launch a complete new venture in just 2 weeks, since all I had to concern myself with was the content and the sponsorship.

Last week I broadcast 6 hours of programming for those that are unemployed, underemployed, self-employed and afraid you wont' be employed soon.
Thanks to Travelport for their sponsorship of the Transition Solutionz Series.

This week I launched the new network, focused on professionals from the 3 distinct aspects of your life.
  • Tuesday was the business focus - innovation, leadership, investment insights and growth, sponsored by and Magnetic Messenger.
  • Wednesday focused on the social side 0f professional life with discussions of social networking and faith in the marketplace. Thanks to PJ Inc. for their sponsorship today.
  • Tomorrow's show is on the personal side of professional life with four segments on life balance, wellness, giving and career transition. Thanks to the Barbados Tourism Authority for sponsoring tomorrow's show. See promo for tomorrow's show on YouTube. for more information live to listen in live or on demand
Call Chicke Fitzgerald at 813-925-0789 for information on sponsorship

Monday, February 02, 2009

TUESDAY February 3rd Solutionz Live launches

Tuesday's Solutionz Live!
Real solutions for real life focuses on the business side of life

Nancy Widmann joins us at 10am to talk about INNOVATION and LEADERSHIP When the Sky is Falling.

At 11am Chris Dane and I will be talking about the rivalry between Carnival and Royal Caribbean in our segment INVESTMENT INSIGHTS - Investing during rough seas. For those who saw our segment on Fox Business, Money for Breakfast, this is the story behind that story!

At 1130am, welcome back to Libby Gill, who helped launch Transition Solutionz last week. This week we will turn our focus to GROWTH When the bottom is falling out. Libby will talk about how branding plays a key role in business growth.

Join us live at on Tuesday. Set a reminder for yourself on the site. To listen by phone and ask questions, call 1-646-727-2840. All shows are archived and you can listen to us anytime ON DEMAND. All the shows will be accessible here, so be sure to send yourself an RSS feed and follow this site.

Thursday's Show turned to the practical

The third and final day of the Transition Solutionz series featured:

  • Mark Wayman with the Godfather's Career Guide - what to do when you get whacked.
  • Anne Fry - the author of Sixty, Sexy, Sassy and Free talking about reinventing yourself
  • Lynne Waymon - the author of Make Your Contacts Count gave practical advice about all kinds of networking
  • Lauren Milligan of ResuMAYDAY talked about the importance of the resume and how to get over any bumps in the road in preparing that all important document for your career search

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